Bachelor of Arts in Communication Studies and Practices - Strategic Communication Hawaii Pacific University

About this Program

Level: Bachelor of Arts in Communication Studies and Practices - Strategic Communication

Discpline: Communication

Length: 8 semesters

Check My Eligibility
Application Fee: US$45.00
Tuition Fee: US$33,792.00

Downtown Campus Campus

Starting Deadline Status
Jan, 2025 Nov 1, 2024 closed
Aug, 2025 Jun 1, 2025 open

Program Description

Communication Studies empowers students to become successful and mindful global citizens by engaging in effective and ethical communication. Communication Studies provides knowledge and skills that are critical for success and enrichment in our personal, professional and civic lives. The discipline of Communication focuses on how people use messages to generate and share meanings across various contexts, cultures, and media. Known as “rhetoric” in the Western academic tradition, communication pedagogy has been a central concern of Greek, Roman, Medieval, Renaissance, Asian, Indigenous and modern culture. Today, the study and applications of communication embraces the Internet, e-commerce, mobile communications, global diplomacy, advertising, public relations, journalism, broadcasting, intercultural and interpersonal communication, as well as public speaking, digital mechanisms and media studies. CONCENTRATION IN STRATEGIC COMMUNICATION The concentration in Strategic Communication combines the areas of Advertising, Public Relations, Media and Marketing Communication to reflect today’s converging industries and job opportunities. Required classes focus on integration of Advertising, Public Relations, Media and Marketing Communications while providing students the flexibility to tailor their degree to fit their career interests.

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