BA Honours Fashion Marketing and Promotion University Of Westminster

Program Description

The BA Honours Fashion Marketing and Promotion program at the University of Westminster is a comprehensive study program that blends innovative thinking with practical skills to produce graduates that are industry ready. The program dives deep into the business aspect of the fashion industry and cultivates an understanding of branding, consumer behavior, and international marketing strategies. Students learn about the importance of product development, visual communications, digital marketing, public relations, and product retailing. The program also encourages integration and collaboration among students to enhance their project management and teamwork skills. Using a combination of lectures, seminars, and workshops, the Fashion Marketing and Promotion degree ultimately aims to nurture creative and commercial individuals ready to enter the global fashion marketplace.

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