BA (Hons) Business & Management (Marketing) Bournemouth University

Program Description

Marketing is a vital tool in today’s highly competitive business environment. On this pathway, you’ll gain an understanding of various marketing functions and examine concepts, principles and activities in strategic and digital marketing.   Why study BA (Hons) Business & Management (Marketing) at BU? Analyse marketing activities and develop marketing plans for a range of domestic and international settings Opportunities to study abroad at one of our international partner institutions Study a diverse subject that provides a stepping-stone to work in any industry, anywhere in the world Complete an optional 30-week placement, giving you invaluable opportunities to gain industry experience and build a professional network Study at a university with over 35 years’ teaching experience in this area, excellent industry connections and an international reputation Gain professional Chartered Institute of Marketing qualifications alongside your degree, highly sought-after by employers Within fifteen months of graduating, 94% of students on our Business & Management courses are in employment or further study.

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