BA Honours Marketing Management University Of Westminster

Program Description

The BA (Hons) Marketing Management program at the University of Westminster is a full-time undergraduate degree that learners complete over the course of three years. The program is designed to provide students with robust knowledge and understanding of the role of marketing within organizations and within a wider societal context. The course curriculum explores various areas of marketing including digital marketing, branding, consumer behavior, marketing strategy, and international marketing. Students have the opportunity to participate in practical projects and case studies, as well as networking events with industry professionals. The program also provides students with theoretical insights and exposure to the latest marketing techniques and trends. Alongside enhancing their entrepreneurial skills, students also get the chance to improve their leadership, strategic thinking, and decision-making abilities. The University of Westminster further supplements the learning with modern teaching facilities and experienced faculty members. Consequently, on top of the academic knowledge, the BA (Hons) Marketing Management program prepares the students for a professional career in marketing, fostering their employability prospects.

Other Programs at the School