MA (Hons) Marketing (Accelerated) Heriot Watt University

Program Description

This 3-year accelerated degree at Edinburgh Business School is suited to those who have completed A-Levels. The MA (hons) Marketing degree is designed to develop key knowledge and skills related to professional marketing practices. Edinburgh Business School ranked 1st in Scotland and 4th in UK for marketing in the National Student Survey 2020. Our degree is characterised by three themes which will prepare you for a marketing career of the future - global, digital and sustainable. This three-year accelerated degree is suited to those who have completed A-Levels. The MA (hons) Marketing degree at Heriot-Watt University's Edinburgh Business School is designed to develop key knowledge and skills related to professional marketing practices. Throughout this programme, students receive a practice-oriented business education that delivers real-world results. The courses you take on this degree will provide you with the platform to thrive in both academic study and the professional practice of marketing. Your learning will focus on three central themes that we believe will be key for future marketing professionals Global marketing Digital marketing Sustainable marketing Teaching on MA (Hons) Marketing is led by our internationally respected faculty who bring marketing theory to life by drawing on their own cutting-edge research and industry experience, and by sharing best practice from business case studies. This approach ensures that everything you learn reflects the current marketing landscape in both business-to-consumer and business-to-business marketing contexts. As your studies progress through Years 1, 2 and 3 of this accelerated MA (Hons) programme you will study an increasing number of specialist marketing courses.

Other Programs at the School