Bachelor of Science - Communication - Public Relations, Advertising and Applied Communications Florida International University

Program Description

The Department of Communication is part of the School of Communication + Journalism (SCJ) at FIU and housed in the College of Communication, Architecture + the Arts (CARTA), and we are a team of professionals and scholars committed to educating our students to become leaders in advertising, public relations and strategic communication who excel in a multicultural and digital world. Our faculty have varied research interests including health communication, organizational communication, crisis communication advertising and public relations, and their thought leadership cultivates engaging discussions in the classroom and throughout the academic and professional world. Our degrees prepare you for the fast-paced and demanding positions in the organizational and strategic communication, advertising and public relations fields, and our distinguished alumni work all over the world and in all levels of professional practice throughout the communication industry. Our relevant curriculum considers advertising and public relations as complementary and overlapping disciplines that apply to all sectors of society including political, organizational, health, science, technology, governmental, corporate and non-profit, among others. Ethics and social responsibility are central to the practice of strategic communication, and central to the work completed in the classroom.

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