Honours Bachelor of Business Administration University of Niagara Falls

Program Description

This meticulously designed program imparts a profound understanding of core business principles, digital commerce, finance, accounting, human resources and marketing, all tailored to thrive in the digital economy. By integrating critical thinking, teamwork and entrepreneurial spirit, the program aims to mold graduates into competent and innovative business professionals. Choose between two forward-thinking majors: Digital Economy and Digital Marketing, to align your educational path with your career aspirations. Program Highlights: • Crafted to launch you on a progressive career trajectory in the dynamic realm of digital economy and marketing. • Encompasses a vast spectrum of disciplines, from digital commerce and finance to marketing, accounting and human resources. • Offers an expedited learning pathway, with the option to complete your Honours BBA in three years or less by enrolling in courses across all four academic terms. • Grooms you for roles such as Data Analysts, Digital Marketing Specialists, Business Development Professionals and more, in the evolving digital business landscape. • Fosters a deep understanding of the digital economy, making you a competent candidate for roles in modern and forward-thinking organizations

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